Triumph Reports Sales Increase in the U.S.

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ATLANTA (May 11, 2010) – Triumph continues to see an improvement in the sale of new motorcycle units by posting an increase of more than 9 percent in April over the same period the prior year. The sales growth is the latest in a string of gains that indicate a rebounding economy and a preference by motorcyclists for the British manufacturer’s products.

“It’s feels good to see consistent growth, and we’re optimistic about the future” said Mark Kennedy, President and CEO of Triumph Motorcycles North America. “Triumph’s all new Thunderbird has gained great support, our new Special Edition models have customers very excited, and the U.S. economy is showing signs that indicate we should have a good year.”

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