Motorcyclist
.040 Over
- Joined
- May 24, 2008
- Messages
- 56
Up To Speed
Q: How is Triumph faring in these tough economic times?
A: The global market for 500cc-and-larger motorcycles has lost about 500,000 unit sales since 2007. That's an almost 30 percent decrease. During the same period, Triumph's market share has increased in every market around the world. In the UK our market share has increased to 14 percent. Our market share is 3.2 percent in Japan and 2.1 percent in the U.S., so Triumph is still a relatively small player, but this across-the-board increase makes us cautiously optimistic.
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Q: How is Triumph faring in these tough economic times?
A: The global market for 500cc-and-larger motorcycles has lost about 500,000 unit sales since 2007. That's an almost 30 percent decrease. During the same period, Triumph's market share has increased in every market around the world. In the UK our market share has increased to 14 percent. Our market share is 3.2 percent in Japan and 2.1 percent in the U.S., so Triumph is still a relatively small player, but this across-the-board increase makes us cautiously optimistic.
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